Business News

Mar 26
Pledge to Tote Green on Earth Day By Betsy Kraat

MANASQUAN-- The new Beleaf tote solves the paper or plastic dilemma and makes it easy for earth-savvy shoppers to take a plastic bag out of circulation and promote the reduction of deforestation.

Plus, one percent of all sales are donated to the non-profit organization, 1% For The Planet.

Made with 100 percent organic cotton and imprinted with water-based inks, the oversized tote was designed to promote sustainability. The bag was designed by Beleaf's creative director, Keith Rizzi, who also heads up Rizco Design, an award-winning, green design firm located in Manasquan, New
Jersey. Beleaf is earth-friendly fashion that is Stitched with Purpose(TM).

Proceeds from the sale of Beleaf are being donated to the non-profit organization 1% For The Planet. Founded in 2001, 1% For The Planet is an alliance of companies that recognize the true cost of doing business and donate one percent of their sales to environmental organizations worldwide.
Beleaf's annual donations are directed to the Consolidated Graphics Division of American Forests(R) which focuses on reducing deforestation caused by the design and printing industry due to increased paper consumption.

Beleaf
www.beleaf.com

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